I had no portfolio, no marketing experience and no clear direction. The bootcamp gave me structure, and what changed most was how I presented myself and my work.
MercyRecent graduate · NigeriaLoading
Three things make the difference between a course you finish and a career you start.
Every instructor still does the work - shipping projects, budgets and campaigns for African clients. You learn the job as it is actually done, not the theory of it.
Courses end in a brief marked against a published rubric. Passing earns a certificate with a public verification page employers can check.
Verified graduates enter a talent pool that employers brief directly, plus internship placement on the flagship programmes.
Free where it should be free. Every lesson has a transcript, every course ends in an assessed brief.
Free courseThe free foundation course. What the channels are, how they fit together, and where the money actually comes from.
Free courseHow search works, how to find demand, and how to earn a ranking. Free, because it is the top of our funnel.
CourseSet up measurement that survives contact with a real business, then report it in a way a founder will read.
CourseStructure, budget, test and scale paid campaigns in markets where CPMs and payment rails behave differently.
CourseOrganic systems, creator partnerships and the content operations behind accounts that actually grow.
CourseCluster planning, briefs, editorial governance and the refresh cycle that keeps a blog compounding.
CourseHow ChatGPT, Gemini and Perplexity choose sources, and what a brand in Lagos or Nairobi can do to be one of them.
Free coursePortfolio, CV, positioning, rates and interviews. Free, and the direct on-ramp to the talent pool.
Free lessonA repeatable way to find demand for a Nigerian or Kenyan business without paid tools.
Free lessonThe four causes we see most often in African ad accounts, and what actually gets a review overturned.
Free lessonEvents, conversions and the three reports a founder will actually open.
Free lessonDark social is most of your traffic here. Here is how to make it visible.
Free lessonThree pricing models, and how to say the number out loud without flinching.
Free lessonProblem, approach, result. Why most junior portfolios fail on the third one.
Practitioner-taught cohorts. Real briefs, a portfolio, a certificate and - on the flagship tracks - a three-month internship placement.
Live programmeDigital Marketing Bootcamp
Live programmeSEO Professional
Live programmePerformance Marketing
Live programmeAdvanced Social Media
Live programmeAnalytics
Live programmeWeb & AI Design
Find us through the blog, a free tool or a lesson. No account needed to start learning.
Take free courses or a live programme, taught by practitioners who still do the work.
Pass an assessed brief marked against a public rubric, and earn a certificate with a verification page.
Passing queues you for the talent pool: a skills check, a communication interview and reference checks.
Employers brief roles and receive your profile with portfolio evidence. A placement counts only when confirmed.
I had no portfolio, no marketing experience and no clear direction. The bootcamp gave me structure, and what changed most was how I presented myself and my work.
MercyRecent graduate · NigeriaMarketing felt like something reserved for creatives or people with years of experience. For the first time I understood how businesses actually acquire customers and measure growth.
AyomideCareer switcher · NigeriaThe challenge was not getting into marketing, it was growing. The biggest lesson was how to package my skills, communicate my value and pursue larger opportunities.
AkinleyeMarketing professional · NigeriaI worried whether a Nigerian-based programme would be relevant in Nairobi. Marketing problems turned out to be universal: businesses everywhere need visibility, leads and growth.
JudyBusiness owner and marketing professional · KenyaI was learning different digital skills but lacked direction. The bootcamp helped me understand where my strengths fit and focus on building expertise instead of chasing every new skill.
InemesitEmail marketing professional · NigeriaLearners train on real briefs, prove it with an assessed certificate, and pass into a verified pool that employers brief directly. Every step is checked against a published standard, so a shortlist arrives already filtered.
Assessed skills, a live brief marked against a public rubric, a communication interview and reference checks. Shortlists arrive pre-filtered.
Curriculum-ready modules, lecturer training, student certification and a direct route into employers. Built for African institutions.
Every NPDA certificate is assessed against a published rubric and carries a public verification page. Passing puts you in the review queue for the verified talent pool.
Search, paid, careers and salaries across Nigeria, Kenya, Ghana and beyond.
GuideOur 2026 survey of African marketing professionals found that measurement skills carry the largest salary premium in every market, that remote employment concentrates heavily in Lagos, Nairobi and…
CareersJunior digital marketing roles in South Africa pay roughly R15,000 to R25,000 a month, mid-level R28,000 to R45,000, and senior specialists above R55,000. Johannesburg and Cape Town split the marke…
CareersJunior digital marketing roles in Ghana pay roughly GH₵2,000 to GH₵3,500 a month, mid-level GH₵4,000 to GH₵7,000, and senior specialists above GH₵9,000. Accra dominates hiring, agency roles sit sli…
GuideAI assistants cite sources that are specific, structured and verifiable. For African brands the fastest route to citation is publishing local data nobody else has - prices, availability, regulation…
Every NPDA instructor has managed real campaigns, real budgets and real African clients - and still does.
Live training. AI tools. A verified talent pool. Payment plans in your currency. A community across Africa and the diaspora.
A GA4 setup that survives a real business needs three things: a short list of events that mean something commercially, conversions defined from those events, and a report set small enough that a fo…