Loading
Courses & programmes
Self-paced courses and live programmes, assessed and certified. Filter by track and topic, and page through the full catalogue.
The catalogue
Browse everything
Filter by track, then narrow by topic. Self-paced courses and live programmes sit side by side.
Free courseDigital Marketing Fundamentals
The free foundation course. What the channels are, how they fit together, and where the money actually comes from.
Free courseSEO from Zero
How search works, how to find demand, and how to earn a ranking. Free, because it is the top of our funnel.
IntermediateAnalytics: GA4, Search Console and Looker Studio
Set up measurement that survives contact with a real business, then report it in a way a founder will read.
IntermediatePerformance Marketing Essentials
Structure, budget, test and scale paid campaigns in markets where CPMs and payment rails behave differently.
IntermediateAdvanced Social Media
Organic systems, creator partnerships and the content operations behind accounts that actually grow.
IntermediateContent Strategy and Editorial Operations
Cluster planning, briefs, editorial governance and the refresh cycle that keeps a blog compounding.
IntermediateAI Search for African Brands
How ChatGPT, Gemini and Perplexity choose sources, and what a brand in Lagos or Nairobi can do to be one of them.
Free courseCareer Launchpad
Portfolio, CV, positioning, rates and interviews. Free, and the direct on-ramp to the talent pool.
Live programmeDigital Marketing Certification Bootcamp
Digital Marketing Bootcamp
Which one
Course or live programme?
Both end in an assessed certificate. The difference is pace and contact.
Self-paced course
Work through it when you can. Every lesson carries a full transcript, and the course ends in an assessed brief. 3 courses are free permanently.
Live programme
Practitioner-taught cohorts with real briefs, a portfolio and a certificate - and, on the flagship tracks, a three-month internship placement.
0self-paced courses
0live programmes
0lessons across the course curriculum
0topics to filter by
Assessment
Every course ends in an assessed brief
Not a multiple-choice quiz. You submit work based on a real scenario, and a qualified marker scores it against the same rubric you saw before you started.
- Marked within five working days
- A certificate with a unique credential ID
- A public verification page anyone can check
- A pass queues you for verified-talent review
Not sure which course to start with?
Take the readiness score - twelve questions, a scored report and a recommended path.